Best Amazon Holiday Gifts Under $100 — Superga, Tory Burch, Ninja and More

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Holiday shopping is ramping up and treating loved ones to holiday gifts under $100 is easy, thanks to Amazon! Amazon has amazing options of gifts to shop on their 2021 holiday gift guide! The gift guide arrived a bit early this year, but with supply chain issues causing shipping delays, it should help you get holiday gifts to your loved ones on time.


Amazon is filled with holiday gift ideas with products for any wish list ranging in electronics, kitchen tools, home accessories and fashion items. Since the list is extensive, ET has scoured the offerings for the holiday season and narrowed it down to the best of the best. Some highlights of our selects include the Revlon One-Step Hot Air Brush, Instant Pot Pressure Cooker, Philips Grooming Kit and more! Plus, many of the items are on sale as part of Amazon’s Early Black Friday Sale.

The shopping event delivers great discounts on Amazon gifts from top brands and small businesses alike. Downloading the Amazon app will bring the deals directly to your smartphone. If you’re an Amazon Prime member, be sure to sign into your account for access to free two-day shipping on select items. And if you’re not a member, sign up for an Amazon Prime free 30-day trial so you can join the fun for Black Friday and Cyber Monday. If you’re thinking about getting an Amazon Gift Card, first-time Amazon gift card buyers can score a $10 Amazon credit for an Amazon gift card purchase of $50 or more.

Be sure to also look over ET Style’s selection of gifts under $30, gifts under $50, and gifts under $200. Ensure your gifts arrive on time by reviewing important holiday shipping deadlines.

Browse through our under-$100 picks from Amazon below.

Check out all of ET’s Top Picks for the Best Gift Ideas and Holiday Deals and Steals in our Holiday Gift Guide 2021.


It seems everyone has a pair of white sneakers. If your favorite fashion enthusiast doesn’t have a pair (or needs a new pair), these Supergas are a favorite of Kate Middleton.



If you’re out of unique gift ideas, give your loved one the option to choose whatever book they want to read with this Kindle Paperwhite.



Ninja makes high quality kitchen gadgets — and for under $100, this air fryer is an affordable gift that any cook or chef will love.



On the hunt for a thoughtful gift for the fashionista? The fashion enthusiast will appreciate these shades from Tory Burch on Christmas morning (and you’ll appreciate the 57% discount!).



If you love Ugg boots but Fluff Yeahs aren’t for you, these cozy loafer slippers might be a good fit.



A friend who likes delicious treats will appreciate this gift basket. It comes packed with sweet treats like handmade chocolates and caramel corn.



The AuKing portable movie projector is perfect fit for playing videos, bingeing TV shows, sharing photos, watching football games and more. It can be easily connected with laptops, smartphones, tablets, USB drives and the Xbox One to enjoy big games.



For the cook in your life, this Dutch oven will bring endless joy.



The reviews say it all — the Revlon hot air brush is a multitasking wonder that blow dries, smooths and volumizes the hair to perfection. You can find it on discount right now at Amazon.



This Vera Bradley Signature Compact Weekender is sure to fit all of your belongings when you go on a short, fun trip.



If ever there was a time to get a Levi’s Sherpa Trucker Jacket, it’s now.



These Beats EP Wired On-Ear Headphones are a great gift idea and are under $100 (while supplies last) and come in four different colors: blue, white, red and black.



Any hiker on your list will appreciate the quality of these Timberland boots.



The ultimate winter blanket — this sumptuous reversible throw comes with a heat controller with three settings and automatically shuts off after three hours.



Featuring a slim wristband and an easy-to-read display screen, this fashionable yet functional activity and health monitoring tool tracks your heart rate, sleep patterns and more.



Looking for a great stocking stuffer for a makeup enthusiast? Let them shine in this lip gloss by Glossier.



For pizza lovers, this Betty Crocker Countertop Pizza Maker is priceless.



This long sleeve leopard cardigan has pockets and is the long sweater you need to complete a trendy and casual look. This long sleeve cardigan is 30% off, while supplies last.



These are somewhere between a sturdy shoe and cozy slipper, perfect for another winter of working from home.



This is the year for Ugg Fluff Yeah slippers.



For a unique gift for the little one in your life, you probably won’t find anything more adorable than these itty bitty stuffed animals that you can pack in a pocket! (Pocket included!)



You look good — might as well smell good, too. Daisy by Marc Jacobs Perfume is a fresh fragrance with its notes of wild berry and sandalwood. It makes a great gift or treat for yourself if you’re looking for the perfect scent.



A powerful, precise Philips grooming kit with 19 trimming attachments for the beard, face, head and body. The rechargeable battery has up to five hours of battery life per charge.



Boasting a classic design and a solid oak stopper, this glass carafe makes a great gift for wine connoisseurs.



This Instant Pot Duo combines the features of a pressure cooker, slow cooker, rice cooker, steamer, saute pan, yogurt maker and warmer while cooking up to 70% faster.



For those who aren’t great at the art of gift giving, go for cute and functional. This plush avocado is microwavable so it acts as a heating pad when your gift recipient is feeling stressed or under the weather.



This Vera Bradley Signature Quilted Cotton Printed Backpack with adjustable straps is perfect for school, featuring two interior mesh slip pockets for laptop and tablet and multiple organization compartments. It feels comfortable and lightweight on.



Just about anyone on your list could use a cozy cardigan this winter.



This smart speaker is the newest version of the Amazon Echo Dot. It features an LED display with digital clock and a compact, sleek sphere-shaped design. Voice control your home, make calls hands-free and ask Alexa to play music or set an alarm.



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